Human Act Informatics is based on Cybernetics 3.0, a framework created by Professor Fernando Flores Morador. He earned his PhD from Lund University in 2001 and spent many years teaching and writing books. From 2018 to 2023, he was an Honorary Research Professor at the University of Alcalá and guided this project with his ideas.

He shared his ideas about Cybernetics in four main books: The Informational Foundation of the Act (2018), Whispers and Shouts; The Informational Measurement of the Human Act (2020), El Hacedor y el Tiempo. Cibernetica 3.0. Volumen I: Polarizaciones (2021), and El Hacedor y el Tiempo. Volume II: Levitaciones (2022). These books have guided our work.

We are deeply saddened to share that Fernando Flores Morador passed away on January 2, 2023. Working with him was rewarding and helped us grow. He stayed dedicated to his work until the end, and we will continue to share his legacy here. We miss him and will always remember him with love.